テレビCMとポピュラー音楽
As Heard on TV: Popular Music in Advertising
Ashgate Popular and Folk Music Series
Klein, Bethany
- 出版社:Routledge
- 出版年月:2009年 03月
- ISBN:9780754666653
- 装丁:HRD
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装丁について
- 言語:ENG
- 巻数・ページ数:178 p.
- 分類: 音楽(劇音楽含む)
- DDC分類:781.54
- 内容紹介:
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Considers the industrial changes that have provided a foundation for the increased use of popular music in advertising, and explores the critical issues and debates surrounding media alliances that blur cultural ambitions with commercial goals.