M.E.ポーター『競争戦略論』(原書)改訂版
On Competition
Updated and Expanded Edition
Harvard Business Review Book
Porter, Michael E.
- 出版社:Harvard Business Review Press
- 出版年月:2008年 09月
- ISBN:9781422126967
- 装丁:HRD
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装丁について
- 言語:ENG
- 巻数・ページ数:576 p.
- 分類: 経営理論・経営戦略
- DDC分類:338.6048
- 内容紹介:
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邦訳:1999年・ダイヤモンド社On Competition, Updated and Expanded Edition brings together more than a dozen of Porter's landmark articles from the Harvard Business Review. Five are new to this edition, including the 2008 update to his classic "The Five Competitive Forces That Shape Strategy," as well as new work on health care, philanthropy, corporate social responsibility, and CEO leadership.