NPOと営利企業の協働
Nonprofit and Business Sector Collaboration
Social Enterprises, Cause-Related Marketing, Sponsorships, and Other Corporate-Nonprofit Dealings
Samu, Sridhar
Wymer, Jr, Walter W
- 出版社:Routledge
- 出版年月:2003年 03月
- ISBN:9780789019936
- 装丁:PAP
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装丁について
- 言語:ENG
- 巻数・ページ数:208 p.
- DDC分類:658.8
- 内容紹介:
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A monograph published simultaneously as the Journal of Nonprofit & Public Sector Marketing, Vol. 11, No. 1.