オックスフォード イノベーション管理ハンドブック
The Oxford Handbook of Innovation Management
Oxford Handbooks
Dodgson, Mark (EDT)
Gann, David M. (EDT)
Phillips, Nelson (EDT)
- 出版社:Oxford University Press
- 出版年月:2013年 12月
- ISBN:9780199694945
- 装丁:HRD
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装丁について
- 言語:ENG
- 巻数・ページ数:722 p.
- DDC分類:658.57
- 内容紹介:
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New in paperback. Hardcover was published in 2013. The Handbook explores the many sources of innovation, the broader social, economic, and technological contexts that encourage and constrain it, and the cutting-edge strategies and practices of innovation management. The book addresses not only the traditional concerns such as R&D, intellectual property, and creativity, but also emerging topics including social networks and innovation in business models.