- 出版社：Routledge
- 出版年月：2014年 07月
- ISBN：9781472442963
- 装丁：HRD
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装丁について
- 言語：ENG
- 巻数・ページ数：308 p.
- 分類： その他の産業
- DDC分類：387.7068
- 内容紹介：
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Provides a framework for identifying and developing strategies and capabilities, as well as executing them efficiently and effectively, to change the focus from cost reduction to revenue enhancement and from competitive advantage to comparative advantage.