アメリカにおける消費の歴史
A History of American Consumption
Threads of Meaning, Gender, and Resistance
Routledge Studies in the History of Marketing
Witkowski, Terrence
- 出版社:Routledge
- 出版年月:2017年 09月
- ISBN:9781138936911
- 装丁:HRD
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装丁について
- 言語:ENG
- 巻数・ページ数:298 p.
- 分類: マーケティング
- DDC分類:339.47
- 内容紹介:
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Informed and inspired by the literature from consumer culture theory, as well as drawing from numerous studies in social and cultural history, this book tells the story of the American consumer experience from the colonial era to the present.