HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
HBR's 10 Must Reads
Harvard Business Review
Christensen, Clayton M.
Levitt, Theodore
- 出版社：Harvard Business Review Press
- 出版年月：2013年 04月
- ISBN：9781633694576
- 装丁：HRD
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装丁について
- 言語：ENG
- DDC分類：658.8