H.I.アンゾフ『戦略経営の実践原理』(原書)第3版
Implanting Strategic Management
Ansoff, H. Igor
Kipley, Daniel
Lewis, A. O.
- 出版社:Palgrave Macmillan
- 出版年月:2018年 12月
- ISBN:9783319995984
- 装丁:HRD
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装丁について
- 言語:ENG
- 版次:3RD
- 巻数・ページ数:591 p.
- 分類: 経営思想史
- 内容紹介:
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Coming more than 25 years after the last edition, this edition of the groundbreaking Ansoff work on the concepts and practical implementation of strategic management provides up-to-date case studies and simplified figures and offers a comprehensive approach to guiding firms through turbulent environments.