Marketing at the Confluence between Entertainment and Analytics
Proceedings of the 2016 Academy of Marketing Science (AMS) World Marketing Congress
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Rossi, Patricia (EDT)
- 出版社:Springer International Publishing Ag
- 出版年月:2018年 09月
- ISBN:9783319837130
- 装丁:PAP
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装丁について
- 言語:ENG
- 巻数・ページ数:1595 p.
- DDC分類:658.4092