物語る政治の時代:なぜポスト真実の政治では物語が勝つのか
The Art of Political Storytelling
Why Stories Win Votes in Post-truth Politics
Seargeant, Philip
- 出版社:Bloomsbury Academic
- 出版年月:2020年 06月
- ISBN:9781350107380
- 装丁:HRD
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装丁について
- 言語:ENG
- 巻数・ページ数:272 p.
- 分類: 社会言語学・コミュニケーション学 , 政治理論
- DDC分類:401.41
- 内容紹介:
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New in paperback. Hardcover was published in 2020. In our post-truth world, tapping into people's emotions has proved far more effective than rational argument - and, as linguist Philip Seargeant argues in this illuminating and entertaining book, the most powerful tool for manipulating emotions is a gripping narrative.