多国籍企業と新興経済国
Multinational Enterprises and Emerging Economies
New Horizons in International Business series
Meyer, Klaus E.
- 出版社:Edward Elgar Publishing Ltd
- 出版年月:2020年 03月
- ISBN:9781788978910
- 装丁:HRD
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装丁について
- 言語:ENG
- 巻数・ページ数:464 p.
- DDC分類:338.88
- 内容紹介:
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It looks at the process by which foreign MNEs pursue distinct opportunities in each emerging economy by adapting their strategies to the specific business ecosystem.