ジャグディシュ・シース（共）著／グローバルな３の法則
The Global Rule of Three
Competing with Conscious Strategy
Sheth, Jagdish
Uslay, Can
Sisodia, Rajendra
- 出版社：Palgrave Macmillan
- 出版年月：2020年 11月
- ISBN：9783030574727
- 装丁：PAP
-
装丁について
- 言語：ENG
- 巻数・ページ数：360 p.
- 分類： 国際・異文化経営
- DDC分類：380
- 内容紹介：
-
Based on empirical analyses of hundreds of markets and industries in the US and globally, this book illustrates the Global Rule of Three phenomenon, which stipulates that in competitive markets only three companies (which the authors call "generalists") can dominate the market.