ラウトレッジ版 誹謗中傷と評判管理ハンドブック
Routledge Handbook of Character Assassination and Reputation Management
Routledge International Handbooks
Samoilenko, Sergei A. (EDT)
Icks, Martijn (EDT)
Keohane, Jennifer (EDT)
- 出版社：Routledge
- 出版年月：2021年 08月
- ISBN：9781032081779
- 装丁：PAP
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装丁について
- 言語：ENG
- 巻数・ページ数：454 p.
- 分類： メディア・ジャーナリズム , 宣伝・ＰＲ
- DDC分類：320.014
- 内容紹介：
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New in paperback. Hardcover was published in 2019. Moving beyond studying corporate reputation management and how public figures enact and maintain their reputation, this lively volume offers a framework and cases to help understand, critically analyze, and effectively defend against such attacks.