日本における非市場戦略：外国企業の参入策
Nonmarket Strategy in Japan
How Foreign Firms Lobby "Inside the Castle"
Romann, Eric
- 出版社：Springer
- 出版年月：2021年 10月
- ISBN：9789811573279
- 装丁：PAP
-
装丁について
- 言語：ENG
- 巻数・ページ数：284 p.
- 分類： 国際・異文化経営
- DDC分類：337.52
- 内容紹介：
-
New in softcover. Hardcover was published in 2020. This book focuses on foreign firms' nonmarket strategies and lobbying in Japan, in which important readjustments in traditional power configuration have taken place, giving more leeway to various stakeholders.