ハイパー消費:企業マーケティングと地球環境の対立を超えられるか
Hyperconsumption
Corporate Marketing vs. the Planet
Hastings, Gerard
- 出版社:Routledge
- 出版年月:2022年 04月
- ISBN:9781032214702
- 装丁:HRD
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装丁について
- 言語:ENG
- 巻数・ページ数:138 p.
- DDC分類:339.47
- 内容紹介:
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Diving deep into the world of corporate marketing, this incisive and eye-opening work shows how, in the hands of the corporation, business has become manipulative, divisive and disastrously at odds with the needs of the natural world. It calls on us to rethink and rebel. Gerard Hastings invites us to explore alternatives to a system that is threatening our survival.