- 出版社:Portfolio
- 出版年月:2022年 09月
- ISBN:9780593538104
- 装丁:HRD
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装丁について
- 言語:ENG
- 巻数・ページ数:256 p.
- 分類: 販売管理
- DDC分類:658.8342
- 内容紹介:
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Drawing on a brand-new, first-of-its-kind study of more than two and a half million sales conversations from across industry, they reveal the surprising truth that high-performing sales reps grasp and their average-performing peers don't: only by addressing the customer's fear of failure can you get indecisive buyers to go from verbally committing to actually pulling the trigger.