ソーシャルメディア予測技術
Predictive Technology in Social Media
Fernández-Rovira, Cristina (EDT)
Giraldo-Luque, Santiago (EDT)
- 出版社:CRC Press
- 出版年月:2022年 07月
- ISBN:9781032103402
- 装丁:HRD
-
装丁について
- 言語:ENG
- 巻数・ページ数:192 p.
- 分類: ネットワーク一般
- DDC分類:303.483
- 内容紹介:
-
Can the likes we give on Instagram and Facebook predict a purchase or foresee who will win the election? Yes, they can! Large digital platforms can target ads to hyper-segmented to influence audiences. It is the moment to think deeply about these technologies. As citizens, we must reflect on our digital future.