近代英国におけるマス広告の台頭
The Rise of Mass Advertising
Law, Enchantment, and the Cultural Boundaries of British Modernity
Rosenberg, Anat
- 出版社：Oxford University Press
- 出版年月：2022年 09月
- ISBN：9780192858917
- 装丁：HRD
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装丁について
- 言語：ENG
- 巻数・ページ数：428 p.
- DDC分類：659.1094109034
- 内容紹介：
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This book is the first cultural legal history of mass advertising in Britain c. 1840-1914 and its legal shaping; drawing together the history of capitalism, the history of fields of knowledge, and the history of modern disenchantment to present a new account of advertising's significance for modernity.