航空業のオペレーションと管理(第2版)
Airline Operations and Management
A Management Textbook
Cook, Gerald N.
Billig, Bruce G.
- 出版社:Routledge
- 出版年月:2023年 05月
- ISBN:9781032268736
- 装丁:HRD
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装丁について
- 言語:ENG
- 版次:2ND
- 巻数・ページ数:394 p.
- 分類: その他の産業
- DDC分類:387.7068
- 内容紹介:
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This textbook presents a survey of the airline industry, with a strong managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly operations, marketing, economics and finance, to develop a comprehensive overview.