ラウトレッジ版 消費者心理学国際ハンドブック
Routledge International Handbook of Consumer Psychology
Routledge International Handbooks
Jansson-Boyd, Cathrine V. (EDT)
Zawisza, Magdalena J. (EDT)
- 出版社：Routledge
- 出版年月：2023年 01月
- ISBN：9781032477084
- 装丁：PAP
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装丁について
- 言語：ENG
- 巻数・ページ数：748 p.
- DDC分類：658.8342
- 内容紹介：
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New in paperback. Hardcover was published in 2016. This handbook provides and authoritative and comprehensive outline of the current state of research across a wide range of areas within Consumer Psychology. Its aim is to encourage and guide future research, and to emphasize up-to-date and novel, cutting-edge work in the field.