This book treats eighteenth-century Italian philosopher Giambattista Vico's theory of poetic logic for the first time as the originating force in mathematics, transforming instinctive counting and spatial perception into poetic (metaphorical) symbolism that dovetails with the origin of language. It looks at current work on mathematical cognition (from Lakoff and Núñez to Butterworth, Dehaene, and beyond), matching it against the poetic logic paradigm.