ホスピタリティとツーリズムにおける消費者行動
Consumer Behaviour in Hospitality and Tourism
Contemporary Perspectives and Challenges
Tabari, Saloomeh (EDT)
Chen, Wei (EDT)
Colmekcioglu, Nazan (EDT)
- 出版社:Routledge
- 出版年月:2024年 10月
- ISBN:9781032637761
- 装丁:PAP
-
装丁について
- 言語:ENG
- 巻数・ページ数:270 p.
- 分類: ホスピタリティ・ツーリズム
- DDC分類:338.4791
- 内容紹介:
-
This insightful and expert-led volume presents a holistic view of the latest, cutting-edge global research on trends and changes in consumer behaviour in hospitality and tourism, with focus on the effects of the COVID-19 pandemic and its impacts on purchase patterns within the industries.