- 出版社:Globe Pequot Press
- 出版年月:2025年 04月
- ISBN:9781493086153
- 装丁:HRD
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装丁について
- 言語:ENG
- 巻数・ページ数:296 p.
- DDC分類:658.8
- 内容紹介:
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Combining industry interviews, advertising campaign analysis, and business and scholarly research, Hoodwinked offers an insider's view into how marketers co-opt our emotions in the name of corporate profits.