- 出版社：Bloomsbury Academic
- 出版年月：2024年 11月
- ISBN：9781350340541
- 装丁：HRD
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装丁について
- 言語：ENG
- 版次：2ND
- 巻数・ページ数：448 p.
- 分類： その他の産業
- DDC分類：687.068
- 内容紹介：
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Success in the fashion industry is not solely based on creativity and innovation; thought-out strategy and an astute application of management concepts are just as essential. The second edition is the ideal companion for students determined to understand the strategic frameworks vital to achieving success in the highly competitive world of fashion.