This book focuses on the linkage between corporate social responsibility (CSR) engagement and innovation strategies in the context of Japanese firms beginning in the late 2000s. Since that time, the firms have faced transformations in their business models and CSR activities in the face of global technological competition. The novelty of this book is that it carefully identifies the channels linking CSR and innovation through employee motivation for creativity and investor awareness of environmental, social, and governance (ESG) issues.